I hear it all the time as a marketeer: Marketing doesn’t have any influence on me!
Is that so?
According to latest studies we see at least 247 ads a day.
There are studies that say that we see much more but of course not everything is registered in our brain.
What most people don’t realize is that we’re confronted with marketing almost every minute.
To give some examples:
The homeless guy with his sign on the corner of the street
The biker with his patch
The person that you’re interviewing for the job opening you have
How your wife is saying: she likes the new shoes she bought at…
Couldn’t find a picture, so here is a monkey:
The list goes on and on.
So never say you can’t be influenced by marketing.